Echo Platform
Designing and developing a next-generation music streaming platform with spatial audio visualization.
Echo Music wanted to differentiate themselves in the crowded streaming market. They needed a platform that didn't just play music but created an immersive visual experience around sound.
We started with deep user research, interviewing 500+ music enthusiasts about their listening habits. We prototyped WebGL-based audio visualizations and tested them with focus groups. The tech stack was chosen for performance — every millisecond matters in music.
We built a WebGL-powered audio visualization engine that creates unique visual landscapes for every track. The interface uses gesture-based navigation and adapts its color palette to album artwork in real-time. The platform launched with 10K+ curated playlists.